

| Media Contact: | ||
| Casio’s EXILIM inquiries: Michael Tuntevski Michael.Tuntevski@slampr.com |
Casio’s G-Shock inquiries: Keita Williams keita@exposure.net |
All other media inquiries: Joyce Essig jessig@coynepr.com Tania Fonovic tfonovic@coynepr.com |
Baby-G BG100SA-1, 3, 4A, 4B, 8
Casio provides style to every fashionista’s wearable look with a blend of street, sport and glamour. It is time for ladies to assert their individuality with Casio’s BG1006SA round metallic Baby-G timepieces. Casio’s Vivid Baby-G is a timeless trendsetter that’s ideal for any mood, outfit or occasion. Available in eye catching color combinations with a textured dial and gloss finish, Baby-G serves up five colors of metallic resin timepieces that are sure to brighten up the season. Just like the young lady in your life, Baby-G combines fashion and function for the woman who lives life at her own speed. Casio’s BG1006SA is a fashion-forward watch that radiates fun, fearlessness and vibrancy. Available in black (BG100SA-1), green (BG100SA-3), pink (BG100SA-4A), orange (BG100SA-4B) and silver (BG100SA-8).
Additional Features Include:
- Four Daily Alarms
- One Snooze Alarm
- 1/100 Second Stopwatch
- Countdown Timer
- 12/ 24 Hour Format
- World Time in 29 time zones and 48 cities
- EL Backlight
Shock & Water Resistant
Baby-G, just like her owner, has a long history of being simultaneously tough and fashionable. Constructed with a “protector” design, the BG1006SA sports a combination wire and resin guard that protects the glass and case from whatever life throws its way. Waterproof to 100 meters, ladies can let loose without having to worry about whether Baby-G will succumb to the elements.
MSRP $79
Available at select retailers nationwide
For more information, visit www.baby-g.com
Sleek and stylish, the simple to use Casio EXILIM EX-Z800 is capable of capturing vibrant images and high definition video in a compact digital camera. Available in a wide range of colors, the EX-Z800 produces 14.1 megapixel images and boasts a 2.7” LCD screen. Developed with simple buttons and functions, and 35 Best Shot modes, the EX-Z800 makes it easy for any user to capture those memorable moments with friends and family.
4X Wide Angle Zoom Lens (27MM)
An ultra wide angle 27mm lens reaching to 108mm (equivalent to 35mm film) allows a wide range of capture options. An Ultra wide angle lens allows for capture of grand vistas, or confined interior shots with not much room to maneuver. Its 4X zoom and anti-shake provides that extra extended reach and versatility when needed.
Premium Auto
Premium Auto enables the camera to automatically analyze the scene being photographed - including distinguishing night scenes, back lighting, a blue sky, green trees or a sunset - as well as sensing whether there is a face in the frame, the movement and position of the subject, and whether a tripod is being used. It simultaneously optimizes settings for exposure, ISO, sensitivity, focus location, photo blur correction, tonal range and color balance, and level of noise reduction.
Dynamic Photo
Thanks to the high-speed image processing capability of the new engine, still or moving subjects can be cut out of one photo and combined with a different image to form a composite picture. All of this can be done on the EX-Z800, without the aid of a computer.
High Definition Video Recording (720p)
The camera also features an HD Movie function. Just press the dedicated Movie button to take beautiful movies at 1280x720 pixels.
Art Shot
Makes use of the image processing technology in the Exilim Engine 5.0 to create photos for scenery or human subjects that have the feel of a painting. The view in the LCD screen of the subject in front of the user can be switched between and oil painting, a crayon drawing, or a watercolor picture, allowing the user to select the preferred art style in which to photograph the scene.
Make-Up Mode
In addition to recognizing faces and adjusting focus and exposure accordingly, these cameras can make adjustments to smooth skin in images and soften facial shadows caused by sunlight, creating beautiful photographs of people's faces. The photographer can choose from one of twelve levels of skin beauty using different strengths of image processing, and can shoot after viewing the results in the LCD monitor.
MSRP: $149.99
Available at select retailers nationwide
For more information, visit www.exilim.casio.com
Let your gamer feel like part of their video game this holiday season with Casio’s larger-than-life gaming experience. Casio’s XJ-A230 GREEN SLIM Projector is guaranteed to captivate and excite the gamer, while grabbing the attention of the entire room. From street races to battle fields, the GREEN SLIM Projector provides players with a unique gaming experience, projecting images larger than 100 inches and making them feel like part of the action! Designed with convenience in mind, Casio’s XJ-A230 is sleek and lightweight, making it extremely portable and easy to move from place to place. The XJ-A230 is equipped with 2X optical zoom and HDMI direct digital input while weighing only 5 pounds!
Longer-life light source
Utilizing a Laser and LED technology the Green Slim light source has a life of approximately 20,000 hours , nearly 10 time that of Casio’s conventional mercury lamp products. In addition to eliminating the cost and hassle of replacing a short life mercury lamp the Green Slim will provide hours of gaming enjoyment, up to 10 years at 5 hours per day
Large screens anywhere
Lightweight, less than 5 pounds, and portable , less than 2” thin, you can take the Green slim with you . And with the built-in 2 times power zoom lens the Green Slim can project large screen,100” and larger, images anywhere and even on a wall.
Laser & LED hybrid light source that enables mercury-free,
high-brightness projection
High-brightness projection is achieved without using a high-pressure mercury lamp by using blue light emitted by a blue laser, green light converted from blue laser light with a fluorescent element, and light emitted by a high-lumen red LED through a DLP® chip onto the screen
WXGA
The native WXGA (1280 X 800) resolution of the GREEN SLIM Projector allows for optimal viewing of content created and formatted for today’s widescreen displays. The WXGA GREEN SLIM provides more useable screen area and displays more information on the same screen. Widescreen display formats have become the standard and now your projector can match the widescreen display of Notebook PC’s and HD Video sources.
HDMI terminal
Game systems with an HDMI output can be directly connected to the GREEN SLIM for high quality HD gaming.
MSRP $899.99
Available at select retailers nationwide
For information, visit www.greenslimprojector.com
The GLX6900 represents a first for the G-Shock Family by combining the timeless DW6900 case with the G-LIDE tide & moon graph capabilities. Fully embracing surf and water enthusiasts’ lifestyles, the G-Shock GLX6900 features a low temperature resistant LCD designed to avoid fade out at low temperatures (-20°C/4°F) and an easy to read tide graph and moon data graph with contrasting LCD for the ultimate in tracking tidal movements.
Complete with the high gloss finish and a geometric rays band print, the G-Shock GLX6900 watch also features an Auto EL Backlight with afterglow, Flash Alert, 48-City World Time, 4 Multi-Function Alarms and 1 Snooze, Countdown Timer, Dual 1/100th Sec Stopwatch and 12/24Hr. Formats.
Shock-Resistant
This timepiece may be stylish and comfortable, but it also come equipped with the toughness to withstand whatever life dishes out. Protective casing allows active men to live without worrying about whether their watch will be up for any challenge.
Water Resistant
The GLX6900 was designed to withstand water pressure up to 200 meters. The protective casing allows the avid surfer to have adventures without worrying whether their watch can handle the underwater exposure.
Tide Graph
Designed with the surf lifestyle in mind, the G-LIDE timepiece features a Tide Graph function with 100 pre-set site locations as well as a Moon Age & Phase Data indicator for the ultimate tracking the tides.
Available in black (GLX6900-1) and white (GLX6900-7).
MSRP: $99
Available at select retailers nationwide
For more information, visit www.gshock.com
While enjoying the great outdoors, there’s one tool no adventurer should ever be without. Perfect for the grand explorer to the afternoon hiker, the Casio PAW5000-1 Pathfinder timepiece will be sure to keep the modern-day Ferdinand Magellan on track and on time. This innovative model utilizes the second hand like never before. Depending on the mode, the second hand acts as a compass needle indicating magnetic north, an altitude differential pointer or a barometric differential pointer.
Featuring Multi-Band 6 Atomic Timekeeping with triple sensor, the PAW5000-1 model has a unique second hand which assists in compass readings. Equipped with Casio’s traditional Pathfinder triple sensor technology, the PAW5000-1 includes a digital compass, altimeter, barometer and thermometer, making this the all-in-one tool necessary for high energy, rugged, outdoor adventures. With a resin band, the watch provides a lightweight feel offering durability and comfort on every trip.
Multi-Band 6 Atomic Timekeeping
With the Multi-Band 6 Atomic Timekeeping feature, this timepiece automatically synchronizes with Coordinated Universal Time broadcast continuously by stations linked to atomic clocks located in the US, Germany, the UK, China and two in Japan based on the user's home city setting. These timepieces receive this signal several times during each 24-hour period, resulting in outstanding accuracy. They will even adjust automatically for Daylight Saving Time and Leap Year.
Tough Solar Power
Tough Solar technology features a unique power saving function and allows the Pathfinder timepiece to energize itself through even the lowest level of illumination; natural, solar or artificial light. The unique solar cell allows for the capturing of various levels of light. The power saving function is a separate technology which turns the display off after a certain period in the dark and is smart enough to judge illumination levels so as to not set off the auto EL backlight when surrounding light levels are sufficient.
Thermometer
A built-in thermometer displays and checks the temperature every five minutes. Temperature ranges are from -10° to 60° C (14 to 140°F). When activated prior to submersion, the thermometer may also be used underwater to test the temperature of a river or stream.
Altimeter
The altimeter uses a pressure sensor to detect current air pressure, which is then used to estimate the current altitude based on the International Standard Atmosphere preset values. You can use the current session records to keep track of high altitude, low altitude, total ascent and total descent values.
Barometer
Barometric pressure indicates changes in the atmosphere pressure. By monitoring these changes you can predict the weather with reasonable accuracy. Pathfinder watches take barometric pressure readings every two hours. Measurement results are used to produce a barometric pressure graph and differential pointer readings.
MSRP: $450
Available at select retailers nationwide
For more information, visit www.pathfinder.casio.com







